Premier Pools has had 57% growth in 2011, a feat that is unmatched in the pool industry since the beginning of the national economic downturn.
"We've always had plans to be a global company but we had no idea it would happen this soon," said Paul Porter, CEO of Premier Pools. They had read about our success and wanted to know how to be a part of it. That needs to stay consistent to continue our success.
Because of their size and buying power, Premier Pool licensees enjoy aggressively discounted rates for pool equipment, large vendor rebates, extended warranties, and many additional benefits from economies of scale. After substantial national growth, the fastest growing US pool company chose to expand operations into India to target the emerging middle class market.
"People want to enrich the lives of their children and family. "Our marketing strategy is a bit different from the states but our business model is exactly the same there as it is here. "We were doing an industry trade show earlier this year and were approached by builders from Australia, the Philippines, Mexico, Canada, as well as India. On target to double their growth in 2012, Premier continues their strategic growth by adding qualified licensees and expanding the retail division of their licensee program. That's universal.com
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Top national pool builder opens first American pool company in India
Sacramento, CA - December 30, 2011 - Premier Pools and Spas, the nation's third largest swimming pool builder, has opened its first international location in New Delhi, Screw pipe clamps Manufacturers India.ppas. "Their infrastructure is pretty extensive and encompasses all of India", said Porter."
After extensive research and careful consideration, Porter chose the sixth largest pool company in India to partner with and run operations. Although cultures may vary, Porter points out that there is a common thread in any market that they go into. I knew then that it was time to make that move.